The New Squeeze

The "New Squeeze" campaign introduces Kinder’s BBQ Sauce in its newly designed squeezable bottles, focusing on both the innovation in packaging and the bold flavors that define the brand. This campaign leverages visually engaging content to show how the squeezable bottle brings added convenience and fun to grilling and everyday cooking. From vibrant visuals of sauce in action to dynamic social media demonstrations, “The New Squeeze” aims to capture attention and inspire consumers to elevate their meals effortlessly.